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What separates a good PMM from a great PMM?

I'm an individual contributor at the manager level, and I'm looking to see how I can eventually get promoted to the next level!
1 Answer
Lindsay Bayuk
Lindsay Bayuk
FullStory CMOOctober 27

A great product marketing manager is obsessive about their craft. They study product marketing. They watch how other companies execute their product marketing. They follow practitioners and strategists on Twitter. They read all the classic books on product marketing, product management and copywriting. They focus on being great for the sake of being great and delivering results, not to climb the career ladder. 

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