A firm grasp on the market, understanding sales, empathy, great copywriting,
amazing storytelling, understanding of campaign operations, an entreprenurial
spirit, and leading with solution marketing is key to being a succesful industry
marketer.
In my opinion, a great marketer is an ex-salesman. Marketers should always be
trying to sell and close, this allows them to create the best possible
collateral and pitches for sales teams.
You must be keen on directing and developing target markets, segmenting &
positionining, and eliciting customer feedback at all times. Leading product
mar...