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What's a good process for managing multiple launches in conjunction with an industry event with a small team (2 people)?

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  1. Erik Eliason
    Erik Eliason

    Warp Head of Growth | Formerly Shopify, Square, startups • 2y

    While challenging, the upside here is you know your constraints – timing of the event, what you’re launching, and resourcing. For something like this it’s important to be clear and direct on the tradeoffs you have to make with the team and XFN folks.  In terms of prioritizing, my plan of action would be:  Impact on company narrative and performance: what is the story you’re telling the market? How does each of these support that narrative? Is one product launch going to have a much greater impac ...Read More

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