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What's the biggest difference between marketing a global product vs. a more regional product?

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  1. Susan "Spark" Park
    Susan "Spark" Park

    Pinterest Director of Product Marketing | Formerly Meta (Facebook), Spotify, Google, Monzo • 6y

    Timezones: If you have to make a 1a call work, do it. But then give yourself a break or a reward. You have to make allowances outside of your personal time to make projects work around the globe, but pay yourself back in some cases so you don’t burn out. Ex) Prior to COVID-19 I worked from home most Fridays (especially after long trips or off-time meetings) to ensure I could get some personal admin done. Or if I stayed up at 8p the night before, I tried to treat myself to a yoga class or somethi ...Read More

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