Will this session ("Influencing the Product Roadmap") apply to "products" that are not revenue-generating, i.e. a public education campaign to raise awareness?

Definitely! Influencing the product roadmap is really about helping teams make better decisions and tradeoffs on behalf of your customers’ problems and needs, not just ab...

Sure, why not? Whether you’re selling a physical product, a service, or an idea, you’re in the business of influencing your “customers” to “buy” into your “products.” Adm...