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Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
The key differences in Sr PMMs and PMMs come down to ownership, self-sufficiency and complexity. As a Sr PMM, you will be expected to self-sufficiently drive projects on ...
1394 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
People often say that you can get into organizations by either function or domain. If you haven’t been in SaaS before, get into a SaaS company through your functional exp...
1284 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
Required Hard (Functional) Skills: Analytical — both quantitative and qualitative. From financial modeling to behavioral analysis to awareness campaign tracking to focus...
1198 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
With every new job, you have a period during which you need to prove yourself. As PMMs, we gain influence and prove ourselves by knowing the customer, market, business, a...
1078 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
Here are two opposite examples of people getting promoted to more senior product marketing roles: “Nancy” was extremely motivated and driven to get promoted. She proacti...
1031 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
Great question. I haven’t focused on this, but here are three actions that I’ve intentionally done: Show up on video in meetings where important leaders are present so I...
1003 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
Yes, this is a tough one. I would suggest doing the following to gain some more recent “management” experience: Hire an intern - either summer or part-time Manage agenci...
956 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
For myself, I track based on completions of specific milestones (specific deliverables we planned for - i.e. sales play development, enablement, strategy completed, etc) ...
884 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
1. Ensure that your focus areas are aligned with what is most important to the company. For example, if Enterprise is the core segment, you might not get the support and ...
677 Views
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups • 4y
People often say that you can get into organizations by either function or domain. If you haven’t been in SaaS before, get into a SaaS company through your functional exp...
575 Views
Credentials & Highlights
Senior Director of Product Marketing at Credit Karma
Formerly Adobe, GoDaddy, VSCO, 3x startups
Top Product Marketing Mentor List
Product Marketing AMA Contributor
Studied at Kellogg School of Management, Pomona College
Lives In San Francisco, CA
Knows About Product Marketing Career Path, Stakeholder Management, Building a Product Marketing T...more
Work At Credit Karma
Principal Product Marketing Manager
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