Profile
Melinda Chung

Melinda Chung

Senior Director of Product Marketing, Credit Karma

Content

Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
The key differences in Sr PMMs and PMMs come down to ownership, self-sufficiency and complexity. As a Sr PMM, you will be expected to self-sufficiently drive projects on ...
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1395 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
People often say that you can get into organizations by either function or domain. If you haven’t been in SaaS before, get into a SaaS company through your functional exp...
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1285 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
Required Hard (Functional) Skills: Analytical — both quantitative and qualitative. From financial modeling to behavioral analysis to awareness campaign tracking to focus...
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1199 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
With every new job, you have a period during which you need to prove yourself. As PMMs, we gain influence and prove ourselves by knowing the customer, market, business, a...
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1079 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
Here are two opposite examples of people getting promoted to more senior product marketing roles: “Nancy” was extremely motivated and driven to get promoted. She proacti...
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1032 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
Great question. I haven’t focused on this, but here are three actions that I’ve intentionally done: Show up on video in meetings where important leaders are present so I...
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1006 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
Yes, this is a tough one. I would suggest doing the following to gain some more recent “management” experience: Hire an intern - either summer or part-time Manage agenci...
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958 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
For myself, I track based on completions of specific milestones (specific deliverables we planned for - i.e. sales play development, enablement, strategy completed, etc) ...
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885 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
1. Ensure that your focus areas are aligned with what is most important to the company. For example, if Enterprise is the core segment, you might not get the support and ...
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678 Views
Melinda Chung
Credit Karma Senior Director of Product Marketing | Formerly Adobe, GoDaddy, VSCO, 3x startups4y
People often say that you can get into organizations by either function or domain. If you haven’t been in SaaS before, get into a SaaS company through your functional exp...
...Read More
576 Views
Credentials & Highlights
Senior Director of Product Marketing at Credit Karma
Formerly Adobe, GoDaddy, VSCO, 3x startups
Top Product Marketing Mentor List
Product Marketing AMA Contributor
Studied at Kellogg School of Management, Pomona College
Lives In San Francisco, CA
Knows About Product Marketing Career Path, Stakeholder Management, Building a Product Marketing T...more