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Ryan Goldman

Vice President of Product Marketing, SoundCloud
Ryan Goldman
Vice President of Product Marketing, SoundCloud
Added September 17, 2021Published in The Essential Go-To-Market's

Video: Episode 7 - Top takeaways on the GTM process with Group PMM at Coinbase, Adam Weigand.

In this episode on The Essential GTM, I interview Group PMM at Coinbase, Adam Weigand. As the Group PMM for consumer products at Coinbase, Adam and his team are responsible for driving adoption and growth of the entire retail product suite, which includes features like Coinbase Earn. We discuss everything from: ✅ Testing and iterating by using third-party tools as well as rapid-fire qualitative feedback sessions and validating findings by a fast-follow quantitative study ✅ Being comfortable w...more
Added September 13, 2021Published in The Essential Go-To-Market's

Video: How to drive deeper insights when managing the Go To Market with VP of PMM at Soundcloud

In this episode on The Essential GTM show produced by Sharebird, I interview Ryan Goldman, the Global VP of Product Marketing at SoundCloud, and previously, the VP Product Marketing at Pendo, VP Marketing at Sentry, Head of Marketing at SignalFx, Director of Product & Solutions Marketing at Cloudera. Ryan works with SoundCloud’s business and product functions across the U.S. and Europe to shape the narrative bridging fans and artists, tools and services, and B2C and B2B. We talk about the fol...more
Added March 3, 2021Published in AMA's

AMA: SoundCloud Vice President of Product Marketing, Ryan Goldman on Developing Your Product Marketing Career

SoundCloud Vice President of Product Marketing, Ryan Goldman

on Developing Your Product Marketing Career

Vice President of Product Marketing
SoundCloud
Vice President of Product Marketing at SoundCloud
My favorite question to ask is something along the lines of "Here's a big initiative we're planning to roll out, and whoever gets this job will own at least part of the planning and execution. How would you go about making the initiative successful?" A great answer always includes something li...more
Vice President of Product Marketing at SoundCloud
Adopt a mentality that focuses on the market first, not the product. That way, you can serve your partners in Product, Engineering, Demand Generation, Revenue, Growth, Sales, Customer Success, etc. in ways that they wouldn't be able to serve themselves. And use that mentalithy to get things done ...more