How do you make the jump from senior manager to director level in product marketing?
Tremendous VP of Marketing • 5y
I started as an IC and was working on a product that was on the verge of being deprecated. Fast forward three years, and I got a promotion and was managing a team of 9 pe...
19751 Views
Samsara Former Sr. Director | Head Of Product & Partner Marketing • 6y
There is no one path but let’s unpack what it means to be a director. It isn’t that the directors know exponentially more or they suddenly become better decision makers. ...
5831 Views
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JFrog SVP Product Marketing | Formerly Twilio, Cisco, Intuit • 4y
Promotions! A topic that's on everyone's mind. 😄 If you are just interested in the title, you can move to a smaller company and get the title today. Nothing wrong with it...
2823 Views
WalkMe Senior Vice President, Product Marketing | Formerly Clari, Observe.AI, Vendavo, Amdocs • 5y
Advancing to a director level can happen as an individual contributor when the scope of the role is expanded, and more responsibility is given to you—for example, leading...
2112 Views
Apella Vice President of Marketing | Formerly Cisco, Cloudera, SignalFx, Sentry, Pendo, Moloco • 5y
Adopt a mentality that focuses on the market first, not the product. That way, you can serve your partners in Product, Engineering, Demand Generation, Revenue, Growth, Sa...
1808 Views
Prove Head of Product • 4y
I am more about roles than hierarchies, and Sr. Manager or Director may mean different things at different companies depending on their size and level of development / ma...
925 Views
Gloat Director of Product Marketing | Formerly Salesforce • 4y
Be it as an individual contributor, or in a managerial role, moving to become a director requires ownership, impact, and managerial skills. Here's what this means: Owner...
730 Views
Product Marketing Leader | Formerly Salesforce, Cisco, Guidewire, Pivotal Software • 2y
I made this jump and it wasn't easy - here's my guidance based on experience.Find a leader who believes in you. Very often people don't tell you this one thing - Promoti...
538 Views
Clari VP, Brand, Content and Product Marketing • 4y
The expansion in scope! A director owns a function. Is able to partner with senior leaders and build strong relationships in other departments to establish strategic plan...
1066 Views
Related Questions
How can I break the ceiling from Sr. Product Marketing Manager to the next level (director or team lead)?How do you prepare yourself to become a Product Marketing Director and manage a team, without any experience managing anyone previously?Do you recommend a Senior Product Marketer who is looking to advance his/her career and has worked at start-ups for 5 years to join another smaller start-up or a larger more established company?How did you move into your current management role?what's the difference between a product marketer and a snr product marketer - how to learn and develop strategy skills so you can set better goals and be strategic in your approach instead of just reacting to daily asks? Any book recommendations?What are the main hurdles jumping from Senior PMM to Director?