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How do you make the jump from senior manager to director level in product marketing?

Dana Barrett
Tremendous VP of Marketing5y
I started as an IC and was working on a product that was on the verge of being deprecated. Fast forward three years, and I got a promotion and was managing a team of 9 pe...
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19751 Views
Suyog Deshpande
Samsara Former Sr. Director | Head Of Product & Partner Marketing6y
There is no one path but let’s unpack what it means to be a director. It isn’t that the directors know exponentially more or they suddenly become better decision makers. ...
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5831 Views
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Pallavi Vanacharla
JFrog SVP Product Marketing | Formerly Twilio, Cisco, Intuit4y
Promotions! A topic that's on everyone's mind. 😄 If you are just interested in the title, you can move to a smaller company and get the title today. Nothing wrong with it...
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2823 Views
Hila Segal
WalkMe Senior Vice President, Product Marketing | Formerly Clari, Observe.AI, Vendavo, Amdocs5y
Advancing to a director level can happen as an individual contributor when the scope of the role is expanded, and more responsibility is given to you—for example, leading...
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2112 Views
Ryan Goldman
Apella Vice President of Marketing | Formerly Cisco, Cloudera, SignalFx, Sentry, Pendo, Moloco5y
Adopt a mentality that focuses on the market first, not the product. That way, you can serve your partners in Product, Engineering, Demand Generation, Revenue, Growth, Sa...
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1808 Views
Leandro Margulis
Prove Head of Product4y
I am more about roles than hierarchies, and Sr. Manager or Director may mean different things at different companies depending on their size and level of development / ma...
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925 Views
Noelle Bloomfield
Gloat Director of Product Marketing | Formerly Salesforce4y
Be it as an individual contributor, or in a managerial role, moving to become a director requires ownership, impact, and managerial skills. Here's what this means: Owner...
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730 Views
Rahul Awasthy
Product Marketing Leader | Formerly Salesforce, Cisco, Guidewire, Pivotal Software2y
I made this jump and it wasn't easy - here's my guidance based on experience.Find a leader who believes in you. Very often people don't tell you this one thing - Promoti...
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538 Views
Julien Sauvage
Clari VP, Brand, Content and Product Marketing4y
The expansion in scope! A director owns a function. Is able to partner with senior leaders and build strong relationships in other departments to establish strategic plan...
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1066 Views