What are the core roles you consider essential on a best-in-class demand gen team?
Snowflake Head of Enterprise Marketing, India, Kanchan Belavadi on Building a Demand Generation Team
May 7 @ 10:00AM PST
Snowflake Head of Enterprise Marketing, India, Kanchan Belavadi on Demand Generation KPI's
January 30 @ 10:00AM PST
Gong Performance Marketing Lead, Bhavisha Oza on Demand Generation KPI's
June 13 @ 10:00AM PST
Top Demand Generation Mentors
Erika Barbosa
Counterpart Marketing Lead
Nash Haywood
Cloudflare Head of Digital Marketing
Matt Hummel
Pipeline360 Vice President of Marketing
Keara Cho
Salesforce Sr. Director, Field Marketing
Moon Kang 🚀
Showpad Director of Digital Marketing & ABM
Sheena Sharma
Heap Vice President, Marketing Acquisition & Growth
Sam Clarke
Second Nature VP of Marketing
Sruthi Kumar
Notion Account-Based Marketing
Laura Lewis
Addigy Director | Head of Marketing
Kanchan Belavadi
Snowflake Head of Enterprise Marketing, India
Related Questions
What's your best demand generation 30-60-90 day plan to make a big impact at a new company?What do you find are the fastest paths to product adoption growth? Messaging, positioning, competitive comparisons, education/training, longer format ebooks vs. short-form social posts and blog posts, customer evidence?How important is it in your opinion to partner with other departments to run successful Demand Gen campaigns? Sales, CS, Operations? What's the most effective way to scale a Demand Generation team beyond the first Demand Generation manager?How do you quickly convert new technologies and product capabilities into messages that resonate with your audiences?Setting KPIs can often feel arbitrary, especially when entering new markets. How do you get past this uncertainty to set realistic goals?