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Sandeep Rajan
Product Lead, Member Experience, PatreonFebruary 23

A product that is working well for its users will show strong user retention metrics and very positive qualitative feedback from users. If you're retaining the vast majority of your current userbase with some signs of user-driven growth or upsell activity, your core product is probably on solid ground. From here, figure out where in your funnel you're underperforming: are you having a hard time acquiring traffic or in converting traffic to signups or customers? As you analyze each stage, you'll see a varying set of problems & potential diagnoses emerge. 

On the other hand, if you're seeing significant churn in your userbase and your funnel is fairly leaky at each stage, focus on nailing your core value proposition for the right userbase first, and then push to get to scale through the right growth strategy.