Question Page

How do I know if we have a product strategy problem or a go to market problem? Our product isn’t growing as fast as we’d like.

Kara Gillis
Cortex VP of Product | Formerly Splunk, Deloitte11mo
If the problem isn't growing as fast as you'd like, you need to check several key performance indicators that tell you it's a product strategy or go-to-market problem. Un...
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824 Views
Sandeep Rajan
Patreon Product Leader4y
A product that is working well for its users will show strong user retention metrics and very positive qualitative feedback from users. If you're retaining the vast major...
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1551 Views
Tara Wellington
BILL VP of Product, Product Platform1y
I would argue that a market problem IS a product strategy problem. Your product strategy should be a clear direction for the product to win within the constraints of the ...
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691 Views
Mike Arcuri
Meta Director of Product - Horizon Worlds Platform & Creation Tools | Formerly Microsoft, Photobucket, 5 start-ups2y
When it comes to customer behavior, you usually detect that a problem exists before you figure out why that problem exists."What people are doing" shows up every day in y...
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938 Views
Melissa Ushakov
GitLab Group Manager, Product Management2y
To determine the root cause here, you will need to determine if the problems you are solving with your product are something that resonates with users. The best way to de...
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626 Views
Julie Lam
Zoom Head of Product Operations2y
In order to determine if it's a product strategy problem or GTM problem, you have to look at the data. If you have great pipeline but no adoption and usage, it is likely ...
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548 Views
Sailaja Kalle
Gainsight Director, Product Management6mo
The best way to keep a tab on this is to have constant check with customer base and Sales teams.The way I see it is if its awareness problem to retention problem. If its ...
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529 Views
Jacqueline Porter
IBM Product Management2y
Product Market Fit (PMF) is elusive and attaining it can be a challenge for thousands of start-ups. In many cases, your growth might actually be a combination of strategy...
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407 Views
Jonathan Gowins
Openly Director, Product & Design2y
Without specifics, I fear providing a generic answer, but:Are you defining what a 'market problem' is accurately? I recommend, "People with a specific problem (JTBD) the...
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519 Views
Bryan Dunn
Nextiva Head of Product, Developer Ecosystem | Formerly VP Product at Localytics, Crayon, Redox, CoreStoryApr 2
This is one of the most misdiagnosed problems in product. GTM teams assume they have a product problem when they actually have a messaging problem, AND vice versa. Here's...
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241 Views