Profile
Julie Lam

Julie Lam

Head of Product Operations, Zoom

Content

Julie Lam
Julie Lam
Zoom Head of Product OperationsMarch 22
Product strategy has to align with company, sales and engineering strategies. Start with the company strategy/mission, then define product pillars to support company mission. Once you have a draft of product strategy, vet that with Sales leaders to ensure your product strategy will help them achi......Read More
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Julie Lam
Julie Lam
Zoom Head of Product OperationsMarch 22
In order to determine if it's a product strategy problem or GTM problem, you have to look at the data. If you have great pipeline but no adoption and usage, it is likely a GTM problem. So you need to think of ways to solve for engagement and adoption and ongoing usage of the product. If you don't......Read More
389 Views
Julie Lam
Julie Lam
Zoom Head of Product OperationsMarch 22
Market trend is a key component of product strategy along with competitive analysis. In order to craft a successful product strategy, you need to understand your product strengths and where the strengths lie in the overall market and current trends. For example, mobile was a huge trend a few year......Read More
362 Views
Credentials & Highlights
Head of Product Operations at Zoom
Product Management AMA Contributor
Knows About Product Strategy, Product Roadmap & Prioritization, Product Operations