What do first time growth product managers get wrong, and how do you recommend avoiding those traps?
6 Answers
Upwork Senior Director Of Product @ Upwork • 3y
Avoid artificial growth! A good growth PM or a good PM, in general, will only look for sustainable growth opportunities. There was this one time at Yahoo when a bad growt...
3581 Views
Vanta Staff Product Manager • 3y
The key mistake new PMs make is focusing on delivering over impact. It is inevitable that PMs hit a point where the backlog runs dry. The instinct in this moment is to ...
3593 Views
Dropbox Group Product Manager, DocSend Growth | Formerly Mailchimp, Calendly • 3y
The number one thing first time growth PMs get wrong is only focusing on wins and not involving their team. When creating a Growth squad, your number one enemy isn't not ...
2077 Views
Adobe Senior Director of Product Management & Growth (Creative Cloud) • 1y
Expecting glory right off the gate. The thrill of launching a first test is huge. The disappointment from reality vs. expectations might be huger. Any number of things ma...
2606 Views
Uber Uber Head of Growth Programs, Riders • 4y
This is a tricky question. Lots of program managers struggle with prioritization and impact analysis. They also struggle to get alignment on the prioritization across amo...
1562 Views
Adobe Senior Director of Product Management, 3D Category • 2y
The biggest mistake I see is PM thinking they should just apply frameworks, and that they "know" what to do, without having the legitimacy they need.Product management, i...
694 Views
Related Questions
When transitioning your growth team into an integrated product organization, how did you determine which priorities would drive the most impact early on? What were the biggest challenges you faced in navigating that shift?When is the right time to add a growth product manager on the product management team?