What does the roadmap process look like for growth product teams? And Is it working well?

Growth product teams typically operate with a hypothesis-driven roadmap, focused on two things: increasing adoption of existing product capabilities and informing future ...

Focus Area > Problem > Hypothesis First, the focus area for the team must be defined. This starts by mapping out the possible areas the team could focus. My recomm...

The roadmap process is no different from any other product manager. They work closely with marketing, engineering, design, and data science to create the roadmap. There a...

I think a roadmap is just a tool to get alignment with stakeholders, it should not be used as a commitment on what's coming, and definitely not like a plan to just follow...