Intuit Principal Product Marketing Manager | Formerly Zoom, Atlassian, LinkedIn, Intuit + CPG • 1y
Congratulations on your decision to explore product marketing! Your customer-facing experience in sales is a valuable foundation—after all, a deep understanding of customer needs is central to success in product marketing. My approach is two-fold, certifications and hands-on experience. Here are some steps and resources to consider as you transition: Certifications and courses: Pragmatic Institute and Product Marketing Alliance offer highly regarded certifications. Both companies cover core conc ...Read More
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