Can you speak to how to go through a successful product launch with no budget. Using existing tools to grab your current and new audience base specifically with features that are meant to grab a new type of user.
Atlassian Head of Cross-Portfolio Product Marketing | Formerly Optimizely • 8mo
This is something that requires some creativity, but it's definitely possible - and a great constraint!Any time I think about a launch, I try to think about 3 channels:Ea...
12483 Views
ClassDojo Head of Product Marketing • 2mo
Oh I am the biggest fan of a scrappy no budget launch. They've been the rule not the exception in my career, and some of the best performing launches I've been part of ha...
426 Views
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