Content
Okta Director, Product Marketing • 9mo
There’s a lot of AI hype but there’s also a lot that’s real. I firmly believe we’re approaching a dividing line in product marketing: those who know how to use AI effecti...
19153 Views
Okta Director, Product Marketing • 9mo
I moved into a Senior PMM role without any direct PMM experience, so I’m happy to share some things I learned along the way. The key is to leverage your existing skills, ...
14924 Views
Okta Director, Product Marketing • 9mo
The mindset I have around promotions is this: If I want to get promoted, I need to make the business successful.Everyone out there is asking their manager, “How can I get...
12346 Views
Okta Director, Product Marketing • 9mo
One of the simplest but most effective ways to build consistent, collaborative relationships with Product is to over-communicate and follow through. Sounds basic but when...
6378 Views
Okta Director, Product Marketing • 9mo
Assuming we’re defining "technical skills" as hard skills, here are the top three I believe every PMM should develop, and how to talk about them in interviews:Writing Wri...
5074 Views
Okta Director, Product Marketing • 5mo
Every org is different, but a lot of the time, we overestimate how much titles matter. Most stakeholders care far more about whether you know your stuff, follow through, ...
2263 Views
Okta Director, Product Marketing • 5mo
It depends on how your company operates and how each product team likes to work. But as a rule of thumb, you should have recurring, structured touchpoints and be ready to...
2039 Views
Okta Director, Product Marketing • 5mo
I like to use ceremonies and milestones that already exist as forcing functions for roadmap discussions. You don’t need to create new meetings, you just need to show up t...
1590 Views
Okta Director, Product Marketing • 5mo
Nothing beats actually talking to customers.You can have all the dashboards and surveys in the world, but there’s no substitute for getting out in the field and hearing f...
1313 Views
Okta Director, Product Marketing • Apr 15
The fastest way to build trust is to make people's jobs easier and show you know your stuff. Stakeholders don't care about what you did in the past; they care about wheth...
1142 Views
Credentials & Highlights
Director, Product Marketing at Okta
Top Product Marketing Mentor List
Product Marketing AMA Contributor
Top 10 Product Marketing Contributor
Lives In Washington, DC
Knows About Pricing and Packaging, Analyst Relationships, Storytelling, Messaging Frameworks, Mes...more