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All related (15)
Christy Roach
Senior Director, Portfolio & Engagement Product Marketing at Airtable December 28
I’d actually prioritize messaging your overall product and what your vision is for the full functionality of your product. I say this mostly to point out that having messaging that’s wildly different
Lauren Barraco
VP, Marketing at Inscribe November 18
I think it's important to start with your business goals... In general, the goal of a freemium model is to grow your user base and then engage those users to upgrade to a paid version of your product.