Can you explain the difference yet relatedness between messaging and positioning to me like I’m a 5yr old?
2 Answers
Vanta VP of Product and Corporate Marketing • 2y
Positioning is the framing of the house - it defines the structure and heavily influences the overall style (for instance, low and long like a midcentury modern or up and...
1801 Views
Amplitude Product Marketing Director • 1y
I think the jelly fish approach articulated here does a great job of articulating the nuances b/w messaging and positioning: https://www.linkedin.com/pulse/what-does-grea...
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