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For individuals who have an account management background looking to pivot into product marketing, do you have tips on how one should navigate technical questions during the interview knowing that one has not had hands-on experience in their current / past roles?

Madeline Ng
Google Global Head of Growth Go-to-market, Google Maps Platform6y
You're actually in a good position if you are moving from a B2B account management role into a B2B product marketing role because you have knowledge of the audience you'r...
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Vidya Drego
SmithRx VP of Marketing | Formerly HubSpot, LinkedIn, Salesforce4y
Regardless of your background, you should always be looking in an interview to help bridge the gap between your own experience and the role you're interviewing for. If yo...
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891 Views
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Abdul Rastagar
Sirona Marketing CEO of Sirona Marketing: GTM for healthcare and life sciences5y
I think account managers have an inherent advantage over product marketing candidates during the interview - they know the customer really well. In many cases, product ma...
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