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How did you both network "up" with C-level executives, VCs, and investors to get your first CMO roles?

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  1. Brett Queener
    Brett Queener

    Bonfire Ventures Managing Director • 3y

    I would say that most VCs and seed or A-stage believe that if they had a great marketer, things would be different. Part of my job is to make sure that I build a relationship with people in my network and steer them to my companies.  As hard as the job of a CMO is, we’d all love amazing ones! Great marketers emote and have connections to the company. The 2 hardest roles to hire for in a start-up are 1) a great marketing leader and 2) a great SDR leader In marketing, we forget that we didn’t get ...Read More

    784 Views
  2. Chris Koehler
    Chris Koehler

    Twilio Chief Marketing Officer • 3y

    While networking is important, building your reputation as someone who is both strategic and execution oriented is critical. The industry is very well connected so focus on being world class at what you do. Be a person that people can count on to deliver just a bit more than what is being asked. Be willing to help others for no other reason than it is the right thing to do. Be a continuous learner and ask lots of questions. If you do this, the opportunities will come.  Also, don’t be afraid to r ...Read More

    71 Views

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