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How do market facing stakeholders (sales, SDR, PMM, marketers...) typically provide effective feedback to product?

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  1. John Withers
    John Withers

    Atlassian Head of Product Marketing, Bitbucket • 1y

    PMMs should be the conduit to collect insights and feedback from AEs, SEs, SDRs, and all the other channels discussed in this question's prompt. In many cases, PMs may also directly interact with customers and the field. But even in these cases, you (as a PMM) are hopefully gathering additional feedback from separate customer calls or account team meetings. You can’t both be everywhere, so in many cases, it's prudent to divide and conquer. Beyond individual customer meetings and internal account ...Read More

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