How have you been able to showcase your contribution to the company beyond your immediate team?

Participate in solving bigger cross-company challenges across the org where your experience can make a difference - for example: pricing & packaging, helping understand churn, digging into win-loss, etc. 

The goal is to find areas of opportunity where something is broken or not performing and figure out a way to support the effort.

You need to network with other teams and find ways to get involved. Choose initiatives that can move the needle for the company but also contribute to your growth as only these type of win-win situations are sustainable long term. As an example, I really enjoyed being a guest on the AWS podcast for one of my service launches. That made me get interested in being a host as I thought it would allow me to learn more about other AWS services organically, while also being able to bring my story telling skills to our podcast. So when an opportunity opened up I seized it, applied to be a host, and have so far greatly enjoyed and found (and added) value.