How do you develop and present different sales scenarios or use cases to help the sales team visualize the application of our products in various contexts?

This is the job of sales plays. Sales plays in their simpleist form should be repeatable conversations and deal programs that lead to successful customer ROI and company revenue. Start with the sales team when you ideate here, what are the most successful conversations your top sellers are having? Heres an example of a generic play name:

Faster [business outcome] for [persona]

Here's what a play should have:

• Pitch deck

• Out of the box demo

• Demo video

• Play overview: problem, value prop, use cases, customer ROI, differentiation

• AE and sales leader support/endorsements

Make sure to spend enough time with your sales partners while you create a play. They will use it if they have a hand in it.