I'm working at a start-up, and a first PMM hire; what KPIs should I own and not own?
1 Answer
Great question. When working at a startup, and especially as the first PMM hire, you want to make sure you can add value in quantifiable ways, while not signing up for to...
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Cisco Head of Product Marketing, Cisco Campus Network Experiences | Formerly Tellme Networks, Microsoft, Box, Vera, Scout RFP, and Sisu Data, to name a few. • 4y
First and foremost, don't commit to any metrics until you really understand the current customer, buying cycle, and GTM approach, and have a point of view on what needs t...
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