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What is the most difficult KPI to measure or influence?

Product Marketing KPI's
1 Answer
Susan "Spark" Park
Susan "Spark" Park•
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Pinterest Director of Product Marketing | Formerly Meta (Facebook), Spotify, Google, Monzo • 1y
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Revenue.So many teams touch revenue. It's the hardest to distribute credit to, and most companies follow a last touch/last click method or multiple teams take credit for ...
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