Communities
Product Marketing
Product Management
Demand Generation
Revenue Operations
Sales
Customer Success
Mentors
About Us
Sign Up / Sign In
Product Marketing
Product Marketing Team
Product Marketing KPI's
Product Marketing KPI's
What should be the top PMM skills for a solo marketer in a SaaS startup?
2 Answers
How do you measure the success of your messaging?
11 Answers
How do you think about your 30/60/90 day goals as the Head of Product Marketing in a startup that didn't have product marketing?
19 Answers
What's your best product marketing 30-60-90 day plan to make a big impact?
I'm starting a new job next week! Would love to hear your top tips in general as well as at the director level.
29 Answers
How do you work with the cross functional teams? And what are the key goals and deliverables for each of the below? 1) PMM with Sales 2) PMM with CSM 3) PMM with Marketing 4) PMM with Product
9 Answers
Where does qualitative feedback come in for you when it comes to proving value and KPIs?
1 Answer
In today’s Ai world how are PMM KPIs changing and evolving in the new landscape?
1 Answer
What are the most common PMM KPIs, especially for mature/ large companies with established teams like content, lifecycle etc?
1 Answer
What KPIs do you use that directly tie to adoption vs. correlate to adoption (e.g. we send an email campaign and in the same month adoption increases 5% - there is no way to prove the email conclusively led to 5% adoption)
1 Answer
What KPIs do you use that directly tie to revenue increases?
1 Answer
What are the top kpi's you measure for intra team success? Impact on pipeline?
1 Answer
What challenges do you encounter with tracking KPIs?
1 Answer
For PMM teams that report in to marketing--what sort of demand gen KPIs does your team have?
1 Answer
Which KPIs do you consider most important depending on the goals you want to achieve?
1 Answer
Do you have tips on how best to independently get the data to measure KPIs? What are some tools you use?
3 Answers
Let’s say you run x campaign, and your metrics improve by Y. How do I verify what else is causing Y and to what extend X actually impacted the metrics.
2 Answers
How do you show Product Marketing's impact on metrics that are shared with another function?
2 Answers
its hard to establish KPIs with little historical data, what tips have you got for getting around this or refocusing kpis?
2 Answers
When KPIs are shared with other GTM teams (such as product revenue or conversion rates) how do you ensure prove contribution or should you avoid?
2 Answers
What are the most important KPIs to measure the success of new product launches? How do you track and adjust your strategies based on this data?
4 Answers
Which organizational KPIs do you suggest PMM attach themselves to and what are the relevant PMM ways to measure?
2 Answers
For longer sales cycles, what type of content helps in moving deals forward?
2 Answers
What are tools or processes that we can use to tie our metrics closer to revenue? It's difficult to quantify the impact of sales collateral, for example.
2 Answers
When you have a long sale-cycle, how do you line up KPIs with product adoption/ activation goals?
1 Answer
Any KPI pitfalls to avoid (such as number of content assets produced) and tips?
2 Answers
How do you recommend socializing KPIs (before the work starts and when it's done)?
4 Answers
How do you think about KPI's for product launches, balancing awareness, demand gen and pipeline?
3 Answers
For PMMs running campaigns to drive pipeline, what KPIs do you recommend?
4 Answers
What are the top three KPIs for Product Marketing and how do you track/measure them?
3 Answers
What metrics do you track to measure the effectiveness of your product marketing efforts?
4 Answers
What are the 3-5 key metrics you should always report on in product marketing?
3 Answers
What are the best KPIs for churn?
2 Answers
How do you handle KPI formulation?
1 Answer
How do you measure your influence across departments?
1 Answer
How do you create KPIs around positioning and measuring?
1 Answer
Do you think product marketing performance should be judged based on KPI's or are they more guiding metrics to inform where to spend time and resource?
3 Answers
Does the entire team have the same KPIs or does each team member have different ones (in line with their specialism)?
1 Answer
How do you create KPIs around sales enablement?
1 Answer
What are the top 5 KPIs to measure a campaign?
1 Answer
How do you handle attribution for shared KPIs?
1 Answer
How do you negotiate and get agreement on KPIs with other teams or senior executives?
1 Answer
How do you measure the impact of product marketing on the sales cycle and conversion rate? What tools do you use to gain these insights?
1 Answer
What's your process for figuring out what metrics to hold PMM accountable for?
3 Answers
How do you balance quantitative KPIs with qualitative insights, especially when customer feedback might conflict with data trends?
1 Answer
What are the most common KPIs for a product launch?
1 Answer
What teams do you collaborate to get the KPIs? How do you motivate them to work with you?
2 Answers
What are the common KPIs PMM should track?
1 Answer
What are the best KPIs to measure for the product marketing department that aren't conversion metrics?
1 Answer
What specific data do you use to calculate your KPIs? How do you get them?
1 Answer
How can product marketing be tied to the upselling and cross selling revenues of a company
1 Answer
Load More
Communities
Product Marketing Community
Product Management Community
Demand Generation Community
Revenue Operations Community
Sales Community
Customer Success Community
Sharebird
Contact
Terms
Privacy
About
Social
LinkedIn
