Attentive Senior Director of Product Marketing • 1y
There are a lot of KPIs that you can look at based on your stakeholders, product and GTM efforts. There's some always on metrics you should be looking at like win rates, sales content usage, feature adoption, and pre-established launch metrics. Customer Engagement with Product Content Track metrics like average time spent on product pages, completion rates for product demo videos, and engagement with educational content. This can indicate how well the messaging resonates and educates the audienc ...Read More
4,080
Views
