What are the most critical skills for a product marketer in an AI world?
AUGMENTT VP of Marketing | Formerly Instruqt, Mural, Twitter, Anheuser-Busch InBev • 9mo
AI is a supplement, not a replacement (at least today). While AI tools may speed up certain parts of a PMM's job, they don't replace the critical thinking and relational ...
1109 Views
ServiceNow VP, Product Marketing - CRM • 1y
I don't know if the skills change dramatically, and that prob feels counterintuitive. Of course, if you're going for an AI PMM role, you need to know the space in depth. ...
1986 Views
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Zendesk Director of Product Marketing • 9mo
Few things to keep in mind now with AI in the picture:Master AI prompting: Know how to craft effective prompts to get the best outputs from AI tools for messaging, conten...
1885 Views
Grow Progress VP Marketing • 1y
AI is great but the truth remains "garbage in, garbage out"-- what you feed the AI is very important therefore the original thinking that forms the foundation will still ...
572 Views
Airwallex Product Marketing | Formerly Cisco, Airtable, Slack, Credit Karma • 4mo
My (maybe) hot take on this is beyond what everyone else said in this thread (prompting, experimentation/familiarity with tools, etc.), it's more important than ever to h...
233 Views
Fmr Product Marketing Leader, Cisco | Formerly Twilio, Cisco, Gartner • 9mo
Prompt engineering: Learn how to write effective AI prompts with the right context to get useful outputs.AI literacy: Understand the limitations, risks, and biases of AI....
1253 Views
Related Questions
For the soft skills required in PMM, what's the best way to develop those and get feedback?With the AI frenzy we're in right now, are there certain skills PMMs should really focus on more to stay competitive?What are the top 3 most technical skills a PMM needs to have? How do you hone these skills and talk about them during interviews?
What should a growth marketer focus on highlighting when pivoting to PMM?How is the PMM field changing with AI? What soft skills are must-haves for product marketers in your experience apart from diplomacy, curiosity, and empathy?