Amplitude Product Marketing Director • 1y
When looking at inputs and outputs for a product launch a great framework to use is the jellyfish framework as described here: https://www.linkedin.com/posts/marcusandrews_introducing-the-jellyfish-product-marketing-activity-6932687338091278336-EeGsEffectively your inputs are all focused around the market, cutomers and 1st party data Market trends ICP Jobs to be done Competitive vendor intel Customer Feedback Product DataThese inputs can be used to frame the positioning for your launch i.e the s ...Read More
1,267
Views
