Iterable Fmr Senior Director of Product Marketing | Formerly Uber, Twilio, Intuit, Gates Foundation • 1y
Hmm, if you've done work on the brand side including gathering customer research and insights, you already know more about PMM than you think. Start by stepping back to understand PMM as a function more deeply. Explore its various facets—different PMM specializations, core skills, and how the shape of PMM differs between consumer vs B2B, startups vs larger orgs, PLG vs SLG, SMB vs mid-market vs Enterprise. There is a plethora of resources online on product marketing as a function - network with ...Read More
1,064
Views
