What makes a great PMM in web3?
1 Answer
Coinbase Director of Marketing, Base | Formerly Lyft, Atlassian • 10mo
The onchain industry is uniquely fast-paced, dynamic and constantly changing. A great PMM in this space is:Deeply embedded in the culture: active on X, Telegram, Discords...
549 Views
Upcoming Event
Mastering Market Research
Atlassian, Wiz, Splunk, Ting
Related Questions
What KPIs do you use that directly tie to revenue increases?When it's hard to tie certain campaigns or assets to the pipeline generation, what other metrics we can consider?What should be the top PMM skills for a solo marketer in a SaaS startup?How do you measure product marketing impact when KPIs can't be soley attributed?What are tools or processes that we can use to tie our metrics closer to revenue? It's difficult to quantify the impact of sales collateral, for example.How do you work with the cross functional teams? And what are the key goals and deliverables for each of the below?
1) PMM with Sales
2) PMM with CSM
3) PMM with Marketing
4) PMM with Product