What market research activities do you require product marketers who work for you to do? And why?
2 Answers
Uber Director, Global Head of Rider Product Marketing | Formerly Lyft, Hims & Hers, American Express • 5y
In all of the places I've worked, I've had the good fortune of having talented Consumer Insights and User Reasearch partners. With that in mind, I tend to focus less on h...
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Visiting Media SVP Growth and Operations | Formerly Mozilla, LeapFrog • 2y
The answer will depend on the size of the organization and the resource network available to PMM teams. Today, my team enjoys dedicated Marketing Insights and UXR teams a...
5681 Views
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