Uber Director, Global Head of Rider Product Marketing | Formerly Lyft, Hims & Hers, American Express • 5y
In all of the places I've worked, I've had the good fortune of having talented Consumer Insights and User Reasearch partners. With that in mind, I tend to focus less on having a prescriptive take on specific methodology knowhow, but I do expect folks to have a strong ability to be thought partners with their research counterparts. In my experience, that often includes a few things: Have an understanding of what data will be convincing to stakeholders across the business Have an understanding of ...Read More
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