How do you use User Experience research to align product marketing and design teams around the same end user needs?
How do you use User Experience research to align product marketing and design teams around the same end user needs?
2 Answers
Notion Head of Product Marketing • 5y
What I love about product design teams is how differently they think and create. They tend to be really amazing at information design. PMM can create strong foundations –...
1942 Views
Box Vice President Product Marketing | Formerly Splunk, New Relic, Microsoft, Unity, Oracle • 2y
User Experience research is an important double-click into overall market opportunity analysis, going deeper into a detailed examination of how a given persona/role compl...
561 Views
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