Databricks Senior Director Sales Operations • 2y
While it generally takes more time, look for ways to find joint go to market opportunities or ways you can partner through a third party to build a relationship. For example, co-sponsorship of an event or partnering as keynote speakers to build mutual brand awareness. If there is something in it for the partner they may be willing to foot the bill for early efforts while your work to demonstrate the value and build up a budget for future collaboration.
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