Profile
Krishna Panicker

Krishna Panicker

VP Product, Airbase

Content

Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
I wrote this post that covers a high level framework I use, aka Value stacking: https://medium.com/@TheUpstartGuy/value-stacking-multiplying-product-growth-88230ee4cfc2I...
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1879 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
A public roadmap can serve as a tool to attract potential customers and increase the retention of existing customers by demonstrating that you are continually investing i...
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1703 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
What are your company goals for the year, and how much is dependent on new sales vs retaining exist customers and growing customers? It's important to know, as It can cos...
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1454 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
The answer lies in the breakdown of how the organisation intends to hit it's goals. See this answer for context - https://sharebird.com/h/product-management/q/how-do-you-...
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1212 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
Without full context, I will assume you are not a start up but rather a profitable business with growing revenue. When considering whether to build, buy or partner (BBP),...
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1072 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
Let's align on terminology first. https://medium.com/productfolio/release-plan-vs-launch-plan-774526d2817b The PMs lead on the Product Roadmap, but the PMMs lead on the ...
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1010 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
Identify who wants and needs visibility of the Roadmap. Ask each group why and what they will do with the information. Then tailor the experience for them. For example sa...
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913 Views
Krishna Panicker
Airbase VP Product | Formerly Skype, Microsoft, Blink and Pipedrive4y
Exec input is key so that you're aligned on the company goals. First get a breakdown from the Execs and finace on which levers the company intends to pull so that it ach...
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508 Views
Credentials & Highlights
VP Product at Airbase
Formerly Skype, Microsoft, Blink and Pipedrive
Top Product Management Mentor List
Product Management AMA Contributor
Lives In London, UK
Knows About product, Customer Research, Product Roadmap & Prioritization