Profile
Ting Ting Luo

Ting Ting Luo

Head of Product Marketing, Clay

Content

Ting Ting Luo
Clay Head of Product Marketing5mo
I want to start with this question because I think it will be the most comprehensive in answering how I think about this area of PMM work. To me, there are two different ...
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13133 Views
Ting Ting Luo
Clay Head of Product Marketing5mo
The great thing about the PMM role is that it's exposed to both the product, the commercial teams, and the customers. I find that powerful synthesis of what you're hearin...
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8458 Views
Ting Ting Luo
Clay Head of Product Marketing5mo
To get involved in the early stages of Product development, I recommend PMMs bring a POV from the market that can shape the product. Some questions at the early stages of...
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5217 Views
Ting Ting Luo
Clay Head of Product Marketing5mo
To influence the roadmap, PMMs should bring valuable insights about the market, competition and customer to the table. With a more technical product, it is possible that ...
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3887 Views
Ting Ting Luo
Clay Head of Product Marketing5mo
I love this question. I think the answer depends on the broader business context of your company. Are you working on a product that has strong market share and is extract...
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3392 Views
Ting Ting Luo
Clay Head of Product Marketing5mo
It's hard to give a very specific answer without more context on the company. I’d first observe the types of perspectives are often represented in roadmap mapping convers...
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2343 Views
Credentials & Highlights
Head of Product Marketing at Clay
Top Product Marketing Mentor List
Product Marketing AMA Contributor
Knows About Personas, Segmentation, Brand Strategy, Product Marketing Career Path, Product Market...more
Work At Clay
Product Marketing
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