Does AI rival the career of demand generation?
7 Answers
ServiceNow Director, Integrated Marketing Campaign Management • 2mo
ha! I know everyone is afraid of AI taking over their jobs, but I don't see it that way, I think it will help in many ways. However, I do think you will need solid AI lit...
401 Views
JumpCloud Chief Marketing Officer | Formerly Envoy, Eventbrite, Brightroll, Animation Mentor, Dark Horse Comics, Borders Group • 1y
Don't believe the "experts". NO ONE knows the answer to this question with confidence). All that said, here are my hot takes:AI will have an impact on your career as a D...
1553 Views
Databricks Senior Director, Demand Generation • 1y
AI will complement Demand Generation. AI is only as bright as you train it to be, so smart marketers need to choose the right dimensions and factors for AI to leverage. T...
1493 Views
Vercel Head of Field & Partner Marketing | Formerly Zuora, Optimizely, Cisco Meraki • 5mo
Do I view AI as a rival to DG? No. Do I view AI as a teammate and accelerator to DG? Yes. In my world today, I am building regional demand gen teams to serve our internat...
463 Views
Armis Senior Director, Growth | Formerly Cloudflare, Gong, Genesys • 2mo
I do not see AI replacing demand gen leadership. I see it raising the performance bar.AI will automate more execution work:creative variationssegmentation ideasemail and ...
372 Views
8x8 Vice President, Global Demand Generation • 6mo
Absolutely not - AI enhances, not replaces, Demand Generation. It’s helping us work smarter by uncovering insights we couldn’t access before, accelerating data analysis, ...
444 Views
Salesforce Senior Director, Global SMB and Growth Campaigns • 8mo
I hear this a lot, especially as of lately. I think only time will tell how much of AI will truly take over a marketers job, but seeing as I've worked directly for two ma...
655 Views