Building 0-1 Products
BILL Director Product Management • 1mo
Yes, PMF can absolutely be the goal early on. And in our experience, forcing a precise north star metric before you have real usage data often leads to optimizing for the...
369 Views
IBM Product Management • 10mo
There are three methods I have used for forecasts of revenue with new product delivery: Bottom-Up Market Sizing Start with your Total Addressable Market (TAM), then narro...
381 Views
Carta VP Product, Upmarket & Private Equity • 2y
Ask your leadership/marketing team what gives them anxiety and then attack those points as part of your 1st launch. For e.g. if they are worried about bad PR then ask the...
685 Views
DocuSign Director of Product Management • 3y
There are several things that you can consider mistakes, but I do view them as learning opportunities. Every PM goes through some of these in their career (including myse...
2600 Views
Balancing current customer needs with the evolving landscape of AI and technology is a crucial aspect of product management. In general, you should prioritize features th...
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Upcoming AMAs
Gainsight Director, Product Management | Formerly Cisco • 2y
The main activities are largely similar to different techniques we use for gathering feedback, which I already covered in one of my previous responses.However having an o...
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146 Views
How do you get inspiration for product design when it comes to designing a new product?
After gathering all the requirements and having great insights into users pinpoints, studied competitors, and market trends, How do you then get the inspiration for design layout before talking to your designer to translate all of this into an intuitive user experience
Nuvemshop Director, Product Growth | Formerly Superhuman, RD Station, IBM, Bosch • 11mo
Designing a new product is so cool, but also daunting cause it's just a... blank... canvas.Understand the user’s world: I believe inspiration begins with empathy. Try to ...
2417 Views
IBM Product Management • 10mo
Prototypes are by definition a first draft or concept for your feature or capability. These can come in.a variety of flavors from a slide show of mocks, Figma files, flow...
866 Views
How do you go about brainstorming the right solutions in terms of coming up with user experience to address the validated problems to be solved for users
How and where do you get inspiration to determine how and what types of user experience to be built and fleshing this our in your user stories while writing PRD
Head of Product, VP • 3y
Once you have a good picture of your target user persona(s), their goals, tooling needs, and pain points, design sprints are an effective way to brainstorm the user journ...
1467 Views
Google Group Product Manager • 3y
I would say there is no substitute to real user data.
User research is table-stakes. But in my experience, not always representative of "actual" usage, so don't overin...
7804 Views
strongDM Sr. Director, Product Management • 3y
To ensure that you are investing your resources wisely, it is critical to have a high degree of confidence in the problem you are going after. You do not want to spend en...
707 Views
How do you balance investing in large, foundational projects that take time to deliver value with pursuing smaller, quick-win features that can immediately delight users? Any frameworks or strategies you recommend?
Our team is prioritizing several large, high-impact projects backed by strong data and customer insights, but they’re taking a long time to deliver value as we are a startup with limited resources. How do you balance these large projects with smaller, quick-win features that delight users but may not move major metrics?
Atlassian Head of Product, Jira Product Discovery • 1y
Great question. It's really hard to prioritize small, iterative product improvements against large new features/bets. In my experience you need both, as well as a few oth...
7076 Views
Gainsight Director, Product Management | Formerly Cisco • 2y
Several factors come into play in deciding this:Product target market: B2B / B2C / EnterpriseStriking the right balance between customisation, integrations along with dat...
666 Views
Figma Product, AI • 1y
There a several great frameworks out there, e.g. RICE. I like to prioritize problems against feasibility (e.g. RICE), and then against their alignment to the company's ov...
887 Views
IBM Product Management • 10mo
This is an interesting question. Low cost leadership is often never going to end up delivering the value or quality of experience needed by users. There are several lever...
407 Views
PayPal VP, Product | Formerly Apple, Automattic, Deloitte • 1y
An approach that has worked for me, treading in 0 to 1 spaces:Use in-depth interviews (IDIs) to understand deeply understand your target users' psyche. You don't have to ...
793 Views
Under what circumstances is it worthwhile to pursue a 0-1 product that can be easily duplicated by a large competitor?
Often times, early product start out as features. My worry is that a competitor would just copy us and then wipe us out.
The Walt Disney Company Director of Product Management • 11mo
This is a reasonable concern but there are scenarios where it still makes sense to move forward, even if a big player could copy you.Consider building if:You have a distr...
2979 Views
Buffer Staff Product Manager | Formerly Wayfair, Abstract, CustomMade, Sonicbids • 4y
I don't think I have a great answer for this; I think there are a few possible points to consider though, and I think it ultimately comes down to how you understand the u...
1698 Views
What is your first step in developing a 0-1 product?
I haven't heard the phrase 0-1 products before and would love to learn more about it.
Head of Product, VP • 3y
At a high level, a 0 --1 product offers a completely new solution or functionality to a user problem, often creating a new market category or sub-category within an exist...
4428 Views
Buffer Staff Product Manager | Formerly Wayfair, Abstract, CustomMade, Sonicbids • 4y
Not at all - it just changes how I think about product delivery and the tools my teams and I use. In the office, it was common to rally a bunch of teammates together in a...
1236 Views