Do you have any books you'd recommend to get better at messaging?
4 Answers
Samsara Vice President, Marketing • 4y
Getting better at messaging can entail a few things and can depend on what exactly you want to improve (ie. having strong frameworks/structure, consistency in writing sty...
1341 Views
Amazon Web Services (AWS) Head of Product Marketing • 4y
The books that have had the biggest impact on me aren't always specific to messaging but provide greater clarity into the importance of storytelling and psychology. One o...
1485 Views
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Silicon Valley Go To Market Dojo Founder • 4y
Launching to Leading by Ken Rutsky (#shameless self promo, but it is good...) It provides a gameplan on how to build B2B messaging that is breakthrough, narrative driven...
372 Views
Workyard Director of Product Marketing • 1y
To get better at messaging, there are a few books that I’d highly recommend. However, I’ll say that a lot of it comes down to trial and error.The books that have helped m...
204 Views
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