Level Up Your Career
Learn the best practices and latest trends directly from leaders in your field
All related (9)
Jenna Crane
Head of Product Marketing at Klaviyo | Formerly Drift, Dropbox, UpworkNovember 17
As you can probably tell, I am a big fan of focusing on process, not just outcomes. I like to ask people to walk me through a project they led, and I ask them plenty of questions — things like 'why di
Sahil Sethi
Senior Vice President, Product Marketing at BetterUp | Formerly Klaviyo, Qualtrics, Microsoft, MckInseyNovember 22
Note - I don’t always look for autonomy unless I believe it is a key requirement for the role. Many PMM roles require more execution skills, a hustle mindset and someone who can get things done - even
Abdul Rastagar
GTM Leader | Marketing Author | Career Coach at June 11
If I understand the question correctly, you want to know if the candidate is an independent self-starter or requires more in-depth guidance and direction. Is that correct? I would ask him/her what the
Gregg Miller
VP of Product Marketing at Oyster® July 23
tl;dr -- define what you need this person to do, then ask for specifics of opportunity identification and execution during the interview. I think this really depends on the level of seniority/breadth