AlertMedia Vice President Product Marketing | Formerly TrustRadius, Levelset, Walmart • 4y
This essentially involves zooming out with the exec team and making sure the team is on the same page on the definition of "product". If you can get leadership to agree that partnerships, integrations, services are all part of the solutions offered, this job gets easier. The responsibility for partnerships sits in different departments, depending on the company structure. Sometimes it sits with product, and in other instances with sales/revenue orgs, or have its own team that reports to the CEO ...Read More
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