Wiz Senior Director Product Marketing • 1y
When I feel stuck getting started, I usually turn to non-traditional sources to try to spark a new idea or way to get started. Look outside of your core space: My biggest piece of advice is to get outside of your core community. You might be in b2b SaaS, but what tops the Cannes Lions marketing campaign of the year awards? Is there something you can pull from how they're telling that story? Is it based around a specific, highly relatable customer experience? Is it asking someone to think differe ...Read More