I am in the process of pivoting my career from Content Marketing to Product Marketing. What are some helpful resources, workshops, and/or online courses I should check out to help make the transition easier?

I highly recommend checking out the content and templates available through the Product Marketing Alliance. When I transitioned from Growth to Product Marketing, PMA's resources (plus the free community in Slack) were very helpful in learning the fundamentals of product marketing. A few other things that were helpful to me:

• Talk with current product marketers and hiring managers to identify what skills would easily transfer into product marketing. Check out ADPList - although this platform is mostly for designers and PMs, there are a few product marketers that can help.

• Participate in mock interviews with other PMMs; practice explaining your previous projects and experience with a product marketing lens.

• Conduct listening sessions within your company to start building relationships with cross-functional partners. A big part of product marketing is being the voice of the customer in the product, and being the voice of the product in marketing. It's especially important that you build relationships with Product Managers, UX Designers, and Sales.