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What are specific AI skills or tools becoming must-have for PMM?

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  1. Jeremy Hemsworth
    Jeremy Hemsworth

    Atlassian Sr. Director of Product Marketing • Thu

    I touched on this earlier, but it's worth spelling out. Start with the frontier models — Claude (Cowork or Code), ChatGPT/Codex, and Gemini are non-negotiable. The must-have skill isn't just chatting with them; it's using them to build artifacts, automate research, and prototype workflows. From there, I'm getting real value from tools built for specific jobs: Visuals and decks — Gamma, Reve, and Moda. Voice and audio — ElevenLabs for voice, Descript for podcast and webinar editing, Synthesia for ...Read More

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