What cross functional KPIs do you leverage for alignment between product marketing, product, sales and customer success?
3 Answers
Splunk Director, Product Marketing | Formerly Morgan Stanley • 1y
We typically share the following KPIs cross-functionally to drive alignment between PM, PMM, Sales, and CS. While this may seem like a long list with high-level metrics, ...
1551 Views
Instruqt VP of Marketing | Formerly Mural, Twitter, Anheuser-Busch InBev • 1y
The KPIs will differ between PMM and other teams, depending on the stakeholders involved:Product and PMM collaboration success can be measured by:Product feature adoption...
725 Views
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Splunk
Clari VP, Brand, Content and Product Marketing • 2y
Great question - see my earlier answer to the "Can you share a dashboard of KPIs for a PMM organization in a startup?" question , here: https://sharebird.com/h/product-ma...
947 Views
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