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What is the ONE thing you WILL NOT DO in GTM?

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1 Answers
  1. Shar Patel
    Shar Patel

    ServiceNow Senior Director, Platform and AI Product Marketing • 10mo

    Love this question! One thing I won't do is lead a launch with features over the actual problem it's solving for your customers.


    Features should change and get enhanced, but if the story isn’t anchored in solving something meaningful, it never lands - no matter how cool your feature or product is!

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