When do you know you’re ready for your first PMM hire? How do you think about setting that hire up for success?
1 Answer
Austin Carroll
Brex Sr. Product Marketing Manager, Financial Product • January 27
I don't think it's ever too early for your first PMM hire as they can help identify the product-market fit, positioning, and messaging. To make sure you have set up for success, make sure you have some people staffed (either full time or contract) where they can share work and delegate the strategy. Often times, this means having copywriters/content people, paid ads support, and product managers that are managing the product releases/roadmap.
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