It is interesting you say that, because my colleague Sophia and I were talking about it and have felt like there’s been a bit of a renaissance in PMM hiring right now. Organizations seem to get the value of PMM more than ever. Maybe tech companies are getting some marketing religion - they can’t just out-engineer each other.
That said, this year has been challenging and many companies have been through a lot of turmoil. In general, be really strategic about where you go and who you work with. I’d ask myself if product marketing is core to the business outcome at your company. Some companies aren’t ready for it yet, or just don’t have sponsors in place to support it. Some companies lack an intact company or marketing dept culture. The culture, and the people you work with are so important not just to your work success, but also your personal well being, especially in this remote environment and with so much change happening inside and outside orgs today.
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Vice President, Marketing at Glassdoor
Product Marketing AMA Contributor
Lives In San Francisco
Knows About Developer Product Marketing, Growth Product Marketing, SMB Product
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