Sharebird

What are some ways that junior and newer pmms can get greater exposure to the c-suite?

Answer
4 Answers
  1. Eric Petitt
    Eric Petitt

    Glassdoor Senior Vice President Marketing • 5y

    (This answer from my fearless colleague Sophia Fox) As a junior pmm, recommend being strategic about the types of projects you work on, and in what capacity. Cannot emphasize enough taking the initiative to seek out and work with your manager and cross-functional partners to identify where pmm can uniquely add value to any key business initiative. Find mentors too. That’s their job, and it is part of yours as well. If you don’t find execs mentors who you feel comfortable with, I’d really ask you ...Read More

    1,739 Views
  2. Jeremy Wood
    Jeremy Wood

    Adobe Head of GTM Strategy, APAC & Japan • 1y

    One of the big opportunities with junior/new PMM's trying to get an audience with the C-suite is to make sure your managers or leaders (in your org) are advocating for you. Express your interest in having more engagements with senior leadership in your company and brainstorm where/when it would be appropriate to join calls, meetings, planning sessions etc. I have tried to champion the work of my team(s) and leveraging particular projects or areas of responsibilities to then bring to leadership a ...Read More

    1,799 Views
  3. Sarah Din
    Sarah Din

    Former SVP of Product Marketing at Quickbase • 1y

    Highlight Your Work: Work with your manager and find opportunities to highlight your work - whether its at Town Halls/company meetings or moments that give you visibility in front of leadership. Take Initiative: Volunteer for high-visibility tasks that might not be 100% in your scope, but where you have something to offer - and involves collaboration with senior leaders. Network and Build Relationships: Build relationships with key stakeholders and mentors who can introduce you to C-suite execut ...Read More

    536 Views
  4. Jon Rooney
    Jon Rooney

    Box Vice President Product Marketing | Formerly Splunk, New Relic, Microsoft, Unity, Oracle • 2y

    The best way a junior or newer PMM can get exposure to the C-suite is through their work on a specific project or initiative that rises to their attention. A lot of the work we do as PMMs doesn't (and generally shouldn't) get C-suite attention unless things aren't working. Sales enablement decks, launch BoMs, event booth staffing schedules and copy on product web pages generally doesn't warrant C-suite attention, but some things do. Notably, if you're a PMM working with a customer on an awesome ...Read More

    572 Views

Related Ask Me Anything Sessions

Top Product Marketing Mentors