Content
Prove Head of Product • 4y
Congrats on the new role! Very excited for you. I agree that it is good to have a 30-60-90 day plan and to make sure you can show progress and positive impact early yo ma...
7643 Views
Prove Head of Product • 4y
Well, the question of "What is Product Marketing" Could mean different things at different companies, but my answer is that we provide the voice of the market and the voi...
7637 Views
Prove Head of Product • 4y
Make sure you have periodic meetings scheduled with each separate and some times with both together. As PMM, we bring the "voice of the customer" and the "Voice of the ma...
1377 Views
Prove Head of Product • 4y
It makes sense that the first marketing hire on a product-led organization is the Product Marketing lead :). I would say put your strategy together and depending on the p...
1222 Views
Prove Head of Product • 4y
Have you help others launched products or features and you can talk about what exactly you did in that process? Or have you launched any type of campaign, event, etc wher...
1050 Views
Prove Head of Product • 4y
I am more about roles than hierarchies, and Sr. Manager or Director may mean different things at different companies depending on their size and level of development / ma...
926 Views
Prove Head of Product • 4y
This is an iterative process, and always better to over-communicate than under-communicate, so we can get everyone's feedback and input and people feel they have been hea...
765 Views
Prove Head of Product • 4y
One of the main skills I see to success in PMM im Empathy. Empathy in the sense of being able to to put yourself in other people's shoes. You are the customer and market ...
671 Views
Prove Head of Product • 4y
The definition of "Extensive competitive product research" may be different for different people. I suggest asking the CEO and Product / Engineering teams the kind of que...
566 Views
Prove Head of Product • 4y
This question reminds me of Reid Hoffman's book "The Startup of You". If you think of yourself as a startup, think about which skills you have and are good at, what other...
525 Views
Credentials & Highlights
Head of Product at Prove
Product Marketing AMA Contributor
Lives In San Jose, California
Knows About Product Marketing Career Path, Product Marketing Soft and Hard Skills, Messaging, Inf...more